Web development – the process of building the websites, portals, e-commerce stores, apps and tools that businesses rely on – needs to fulfil certain objectives in order to be effective.
It needs to create products that are secure, scalable, responsive, work equally well across all devices and platforms and which are easy to use and manage.
Working with us
At Workingtree Studio, we combine many years experience with an understanding of the most up-to-date programming methods and approaches. When we build your new site, app or tool, we’ll assemble a team around your precise specifications and requirements. A team that will leverage the latest development innovations and will call on just the right specialists when needed, for just the right amount of input – no more and no less.
Our experience in delivering products and sites for SMEs, global brands and information led public sector organisations makes us the perfect partner for a wide range of projects and ensures that best practices will be in place at every stage:
Websites – building the sites that are key to the success of so many businesses, serving as the central pillar of a company’s online presence, acting as the central hub for digital marketing activities and digital interactions, bringing people closer to the brand.
Web portals – consolidating resources and information and enabling a specific set of users to access and interact with a service and content easily and securely from a single location.
API development – advising on, setting up and building application programming interfaces (APIs) to integrate a site or product with corporate or third-party systems and services.
E-commerce – creating feature-rich platforms, from entry-level stores for startups and SMEs to custom solutions for large businesses.
Mobile app development – Cross-platform development – native Android and iOS or progressive web app (PWA) – to build anything from a simple, single-page app to a complex multi-page app connected to a headless content management system (CMS), for fast, reliable, and engaging online and offline use.
Our Developers work with proven and established:
Front-end frameworks – including React, Angular, Node, Vue and jQuery.
Front-end programming languages – including JavaScript, HTML, CSS, ReactJs, Vue.Js and Swift.
Server-side programming languages – including PHP, .NET (C#), Java and NodeJS.
CMS platforms – including WordPress, Umbraco, Hubspot, Webflow and Shopify.
The excellence of our documentation at every stage is a matter of great importance to us and the CMS training we deliver is second to none.
We can develop a site, app or tool as a standalone service, as part of a design and build project or as part of a full design, build, hosting and maintenance package.
Our approach is client-centric and agile. The process will vary according to the project and your preferences, but the general outline is likely to be as follows:
The process
- Initial meeting – Establish roles and responsibilities, preferred ways of working.
- Discovery phase – Explore with you in detail project goals and audiences. Gather knowledge and supporting data from you. Together, set success metrics and finalise a project plan. Supply a cost breakdown and a statement of work.
- (You may have completed the Web design/UX process with us, in which case the Initial meeting and Discovery phase will also have been completed).
- Development phase – Our front-end and back-end Developers work closely together to build the site, app or tool. This phase includes all integrations, (CRM, events, social media, e-commerce etc), functionality as appropriate, (registration / login, user interaction etc), requested features, admin and reporting tools and user interface (UI) styling and transitions. Testing is continuous throughout this phase.
- Content phase – We will establish a system for gathering content, (either re-purposed or new), which is efficient and suits your team. We can provide a content creation service tailored to your needs.
- Content uploading – The build will include our team uploading (and creating where appropriate) an agreed portion of the content. We will also provide training and access to the CMS for your team at this stage to upload content and products.
- Final testing phase – (We continually test during development, so that the final testing is as smooth as possible). Our meticulous QA process will guarantee that your site, app or tool will function flawlessly and be fast, user-friendly and secure.
- Analytics and reporting – Set up cookie banner and choices centre, advise on and add privacy policies. Set up reporting as required.
- Training – We will provide full CMS training for your team, with comprehensive documentation / user guide and including the use of a staging site to practise on.
- Sign off and go-live.
You may then choose to move to hosting and maintenance with us.